Increase Your Web Presence and Search Engine Ranking with Video Marketing

Increase your web presence and search engine ranking through video marketing and ultimately land your properties on the first page and top ranking position for key search phrases related to hotels and destinations.

“One element of surprise within the search engine world is the success and popularity of YouTube. Recent reports have shown YouTube to be up there with the likes of Google and Twitter quite soon. In fact, 2009 rankings showed YouTube as the number two most popular site for search engines. The reason this comes as a surprise to most people is that YouTube is just videos, so you may ask yourself how often a person searches just for video content. The initial thought is that this would reduce the quantity of searches, but the fact of the matter is, it is what makes it the success it is. YouTube is ultimately an untapped SEO resource.” — The Popularity of YouTube for Specific Searches - April 2010

Reach Far/Reach Wide and Put Your Video To Work

STEPS 1-2-3-4:

1. You need Video.  And not just any video, but a video that will sell the experience of both your property and destination to the viewer.
2. Insert keywords, like "city" "state" "hotel", into your video filename.
3. Insert keywords into the video title name.  i.e. Experience the Portland Harbor Hotel and Portland Maine
4. Host your video on YouTube, and embed your YouTube video into your property website. "Google says its algorithms consider how many times a video is viewed, and any views embedded videos receive on your own site get added to the ‘views’ tally on YouTube. (And yes, nearly every video we saw Google blend into its results came from YouTube.)" — Search Engine Land, Barry Schwartz, Jan 9, 2009

What are you waiting for?  Contact Us today and lets get the cameras .... rollin'!