With Google ranking as the top search engine by a wide margin (72% vs. the second runner up Yahoo @ 14%) and YouTube quickly growing in popularity among travel shoppers. An online promotional video not only has the potential to
sell the experience of your property and destination, it can also
impact your Google and YouTube ranking ... for FREE!
Here is an example from one of our clients ...
PORTLAND HARBOR HOTEL, PORTLAND, MAINE
SEARCH PHRASE: portland maine hotel
RANKING ON GOOGLE: #2, #3 AND #5 out of 11 listings on the first page
SEARCH PHRASE: portland maine hotels
RANKING ON YOUTUBE: #1 out of 23 listings on the first page
So the question is: how does your hotel rank? And if videos for your hotel do list on the first page, do they SELL or UNSELL your property?
Stay-tuned for our next post as we will share the inside scoop and tips on how to increase your Google and YouTube ranking with video that sells.
No comments:
Post a Comment